Your Town, U.S.A. Red faced, agitated and bordering on
belligerent, a customer rushes into your video store waving a cassette.
As the owner or manager of the store, you know what is about to
happen...a demand for a rental refund because the tape doesn't work!
Or perhaps the customer "votes with his feet" and goes to your
competitor.
But not at Janesville, Wisconsin’s Soft Tek Video. Owner Ken Nickel
says that he doesn’t see that sort of customer much anymore...and
refunds are rare. The reason? He uses five TapeChek Cleaner-
Inspector-Rewinders to help manage his videotape inventory for the
three stores he operates in this Southern Wisconsin community of
51,000.
"We had a serious tape damage problem...and that translated into a
refund problem, an inventory problem...and most important, a
customer satisfaction problem."
"The solution was found four years ago in our first TapeChek from
RTI. TapeChek lets us quickly and effectively clean and inspect
cassettes, actually improving the quality of the tape. The damage
problem became a memory.
"TapeChek Cut My Damage 95%"
"The TapeChek system cut my major tape damage 95 percent.
It also gave me a way to help the customer understand that the problem
may be their VCR and not the tape.
That changed the entire relationship from one of contentiousness to
cooperation, thanks to TapeChek!"
TapeChek Ensures Quality of Previously Viewed Tapes
Clearwater, FL. DV& A is in the business of buying and
selling used videotapes. Tara Thompson, Director of Institutional Sales
at DV& A writes to tell RTI how happy they are with their
TapeChek 490 Cleaner-Inspector-Rewinder.
Less Than 1% Damaged Tape Return
It really has improved our level of customer satisfaction. Our
customers trust TapeChek machines...some even have their own. It
makes them feel confident about buying tapes from us. We put all
tapes through a 31 point inspection before accepting them into
inventory. Prior to shipping an order, we can clean and double check
our tapes with the 490. This ensures our customers the highest quality
in previously viewed videos.
"We are very proud to say that we have had less than a 1% damaged
tape return since investing in TapeChek."
NOW OVER 3,000 TAPECHEK UNITS IN USE!
Contact RTI